**Noida: Jal Jeevan Mission’s “Swachh Sujal Gaon” Exhibition Wins Best Display Award at International Trade Show**
The Jal Jeevan Mission’s “Swachh Sujal Gaon” exhibition has been honoured with the Best Display Award at the prestigious International Trade Show in Noida, marking its second consecutive win since 2024. Out of 2,400 exhibitions, only 70 were recognised across various categories, but the Mission’s display in Hall No. 7 stood out for its strong focus on water and environmental conservation.
Spread across an impressive 496 square meters, the exhibition highlighted the transformation of Bundelkhand villages through innovative prototypes, visual storytelling, and a compelling photo gallery. This gallery traced the journey of providing tap water connections to households across Uttar Pradesh since 2019.
Radha Krishna Tripathi, Senior Media Advisor to the Jal Jeevan Mission, received the award on behalf of the department. Speaking at the event, he said the exhibition effectively showcased Uttar Pradesh’s rural development story on a global platform. He also noted that over 2.41 crore rural families now have functional household tap water connections.
More than just a celebration of achievements, the exhibition aimed to raise awareness about the importance of water conservation. Since the trade show opened on September 25, thousands of schoolchildren and business professionals have pledged their commitment to saving water.
Delegates from South Africa and other countries praised the initiative for its emphasis on sustainable water management. One South African visitor remarked, “Life without water is unimaginable. We’ve faced water crises ourselves, and the efforts of Jal Jeevan Mission are truly commendable.”
The display also featured interactive elements such as a selfie point and a gaming zone, designed to engage young visitors and educate them about water conservation in a fun and memorable way.
Local visitors, including Harihar Prasad from Bundelkhand, expressed their appreciation, saying the exhibition reflected the significant transformation their villages have experienced. “This mission has quenched the thirst of Bundelkhand,” he remarked.
The “Swachh Sujal Gaon” exhibition received widespread acclaim for its innovative approach to public engagement and impactful storytelling on water sustainability, highlighting the Mission’s commitment to creating a water-secure future.
https://www.freepressjournal.in/india/jal-jeevan-mission-wins-best-display-award-at-up-international-trade-show
