Snapchat (SNAP) has announced an exciting new collaboration with Perplexity AI, unveiling plans to integrate Perplexity’s AI search engine into the Snapchat app next year. This partnership was revealed in a press release coinciding with Snapchat’s Q3 2025 earnings report.
Starting early next year, Snapchat users will be able to interact with Perplexity’s AI companion directly within the photo and video chatting app. This integration allows users to ask questions and receive answers seamlessly, enhancing the in-app experience with advanced AI-driven search capabilities.
Snapchat had previously launched its own AI chatbot service, and this new partnership marks an expansion of its AI offerings. Aravind Srinivas, CEO of Perplexity, shared, “Perplexity’s mission is to support the world’s curiosity. Millions of people connect and discover the world through Snapchat. By bringing Perplexity to Snapchat, we’re able to serve that curiosity directly where it occurs.”
Snap CEO Evan Spiegel emphasized the company’s vision for AI, stating that the goal is “to make AI more personal, social, and fun.”
The announcement comes alongside Snap’s Q3 2025 earnings report, which highlighted the company’s strong performance, beating revenue and earnings expectations. This collaboration with Perplexity AI signals Snapchat’s continued commitment to integrating innovative technology and enhancing user engagement.
https://www.shacknews.com/article/146698/snapchat-perplexity-ai-partnership
